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| Corporate Identity
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The creation of a graphical identity or logo to represent a
business, organization, or product is a complex and demanding
task. An effective logo needs to be unique, distinctive, and
memorable; it must also be appropriate to the organization,
product, or idea it represents. Using shape, color, and/or typography,
this design must encapsulate a concept and convey a message.
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| The creation of a graphical identity or logo
to represent a business, organization, or product is a complex
and demanding task. An effective logo needs to be unique, distinctive,
and memorable; it must also be appropriate to the organization,
product, or idea it represents. Using shape, color, and/or typography,
this design must encapsulate a concept and convey a message.
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